News, Press and Links
Trademark is a name to protect your Rights:
From the Article: “ What's in a name? Everything, says Peggy Dean. She is the founder of Sarasota-based Sarbez LLC, which formulates, packages and sells SARBEZ perfume. But when she founded her company in 1987, little did she know that the road to naming her fragrance, registering its trademark and protecting it against Goliath competition would interrupt her path to success and consume an inordinate amount of her energy. ” Read the article
The Sweet Smell of Success:
Sarasota resident Peggy Dean has introduced a new fragrance called Sarbez Perfume, with a companion book called “Sarbez-The Renaissance of a Fragrance” which chronicles the perfume’s 20-year journey. The perfume and book are both available at SarbezPerfume.com -- S2 Report
Better-Know-A-Niche Perfumery: Sarbez Perfume
From the Article: “I like to think of Sarbez Perfume as The Little Engine That Could. Against great odds over a time period spanning many years, Florida-based creator Peggy Dean created and launched an elegant perfume that is sure to become a classic.”
Read the entire article at The Perfume Bee
Fine Fragrance Trends - Happi
“Celebrities hold steady in the fragrance market while organics make their way into the perfume arena.”
Read the complete article at Happi.
Review and Conversation at PerfumeCritic.com
Read the Review and the Conversation At Perfume Critic.
Sacramento Bee Article as seen on the Scented Salamander
Read the Sacramento Bee article here.
Packaging World
Read the Packaging World article here.
Basenotes
Read the Basenotes article here.
Now Smell This
Read the Now Smell This article here.